SubscriberBASE Announces Expansion of Offline Marketing Division in Chicago
Released on: May 28, 2008, 10:59 am
Press Release Author: Michelle Hamel
Industry: Marketing
Press Release Summary: SubscriberBASE, Inc. of Columbia, SC is expanding its offline marketing division and relocating it to a new office in downtown Chicago.
Press Release Body: SubscriberBASE Inc. announced today, the relocation of its offline marketing division to a new office in the heart of downtown Chicago. The company is expanding its offline division after experiencing an explosive growth in demand for their data.
The relocation will help further strengthen relationships between SubscriberBASE and both offline and online direct marketers. According to Vice President of Data and List Management, Robert Klimek, "the new office will allow SubscriberBASE to have a centralized sales office, maximizing the overall efficiency and productivity of the company's offline division."
New Hire to Data Management Team:
Along with the new office, SubscriberBASE announced the addition of an account coordinator, to its offline marketing division. The coordinator will assist with managing existing client relationships, as well as acquiring new clients for SubscriberBASE.
"Our company is in a current state of expansion," said Klimek. "Our coordinator's knowledge of the industry and motivated personality make him a perfect fit for our team. We're proud to have him on board and believe he will prove to be a great asset to our company."
Surge in Demand Leads to Explosive Growth:
SubscriberBASE's offline division works with marketers, providing dynamic data solutions, such as targeted list rental for direct mail, email and telemarketing campaigns, as well as unique data licensing opportunities.
Klimek attributes the company's growth to SubscriberBASE owning the most current and reliable data in the industry. "On top of providing detailed demographic and lifestyle appended information, SubscriberBASE also collects rich self-reported interest, responder and transactional data points which excites many in the list brokerage community," said Klimek.
The company's proprietary data goes through an exhaustive hygiene process, guaranteeing all data is CASS-Certified & NCOA'd. SubscriberBASE data is generated daily and consists of first generation leads, provided through registrations on pages owned and managed by the company.
As a leading provider of multi-channel consumer data, SubscriberBASE plans continued growth of its offline marketing division in 2008, by providing only the highest quality data to all clients.
About SubscriberBASE Holdings Inc.: SubscriberBASE Holdings, Inc. ("SubscriberBASE") is a leader in the field of promotion-based, pay-for-performance online customer acquisition and lead generation. SubscriberBASE specializes in the development of unique and dynamic proprietary web properties that generate a significant number of high quality leads and customer acquisitions for its advertising clients. The Company's focus on maintaining the highest quality standards in all of its marketing services enables SubscriberBASE to deliver results that set it apart from its competition. To lean more about SubscriberBASE, please visit www.subscriberbase.com.
Web Site: http://www.subscriberbase.com
Contact Details: Michelle Hamel Public Relations SubscriberBASE, Inc. pr@subscriberbase.com p: 803.790.8381 ext. 282
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